Free Fire unveils new logo ahead of its planned brand refresh in July

● The new Free Fire logo gives players and fans a preview of what to expect during its brand refresh in July.

● Free Fire’s dynamic new look will excite its global community and give them a game they can continue to resonate and grow with over time.

Garena has unveiled Free Fire’s new logo, ahead of its official brand refresh this July. The new Free Fire logo will retain key details fans and players are familiar with - the iconic Free Fire knife - while also evoking a more modern and dynamic look that matches the energy of Free Fire’s evolving global community.

Refreshed logo inspired by Free Fire community

Building on Free Fire’s first-ever global brand campaign last year, the new logo reflects and strengthens the game’s distinct Battle in Style identity, echoing the stylish, youthful and free-spirited nature of players and fans.

“Our global community has always been the driving force behind every change we bring to Free Fire. Through this brand refresh, we hope to create a signature art style unique to Free Fire, enabling them to enjoy a more immersive and inclusive in-game experience,” Harold Teo, Producer of Free Fire, Garena, remarked. “The new logo is just one part of Free Fire’s new look and we can’t wait to share more exciting updates in the coming weeks.”

More stylistic changes in store

Players and fans can look forward to a host of other visual element changes which will be rolled out over the coming weeks. These include:

● A new font family “Garena Free Fire”, a.ka. “GFF”, co-created by famed type designer, Akira Kobayshi.

● A brand new set of brand graphics inspired by the new Free Fire logo and in-game UI, set to add more realism and intensity to gameplay.

Stay tuned to Free Fire’s social media channels for the latest updates.

Free Fire can be downloaded on both the Apple iOS App and Google Play store.

Comments

Huawei and OPPO Sign Global Patent Cross-licensing Agreement

Huawei and OPPO announced the signing of a global patent cross-licensing agreement, which covers cellular standard essential patents, including 5G. "After more than 20 years of continuous innovation, Huawei has developed multiple high-value patent portfolios in the global marketplace in domains like 5G, Wi-Fi, and audio/video codecs," said Alan Fan, Head of Huawei's Intellectual Property Department. "We are delighted to have reached a cross-licensing agreement with OPPO. The mutual recognition of intellectual property value between companies is a major step towards fostering a positive cycle of innovation and research in high-value standards: investing, receiving returns from investment, and then reinvesting. This will enable our industry to keep innovating and provide consumers with more competitive products and services." "We are very pleased to enter into patent cross-licensing agreement awith Huawei. It clearly demonstrates that the two compan...

CBD Punjab Celebrated Pakistan Resolution Day with Patriotic Fervor

The Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), proudly commemorated Pakistan Resolution Day with unwavering dedication to the nation's progress. Held at the CBD Punjab headquarters, the ceremony was attended by COO CBD Punjab, Brigadier (R) Mansoor Janjua, directorate heads, senior officials, staff members, and ancillary staff, all united in the spirit of patriotism and national pride. The event began with a flag hoisting ceremony, symbolizing the steadfast commitment to uphold the principles of unity, faith, and discipline, and to strive for the betterment of the country while keeping the national flag flying high. The national flag soaring high served as a powerful symbol of prosperity and sovereignty. Addressin...

From Lahore to Vietnam: Pakistani Sellers Gear Up for Alibaba.com KEL Awards Regional Finale

Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce, today hosted the finale of the Pakistan round of its Key E-commerce Leader Award s (KEL Awards) in Lahore to celebrate the exceptional e-commerce sellers of Pakistan. The event showcased the remarkable talents of six top country finalists each delivering insightful presentations that highlighted their achievements and the strategies that fueled their success on the Alibaba.com platform. The competition concluded with the selection of all six finalists, as Alibaba.com Pakistan Ambassadors for 2024. Tayyub Hussnain from Norwich Streetwear and Muzafar Hussain, from JNM Leather Safety Gloves were honored as Alibaba.com Pakistan Key E-commerce Leaders for 2024 and will represent Pakistan in the KEL Awards Regional Finale, set to take place in Vietnam later this year. Additionally, today’s event in Pakistan featured a People's Choice Award for 2024, with Tay...

Tech UP

Search This Blog