Skip to main content

Pakistan Cricket Board (PCB) joins TikTok

    


The Pakistan Cricket Board (PCB) has announced that it has joined TikTok – the short video-making app, in a bid to reach a much wider audience. The cricket board made the announcement on social media, urging the fans to follow it on the app for BTS stories, exclusive content and much more.

The announcement does not come as a surprise as the two have been working together for the last 2-3 months. TikTok is also the Title Sponsor of the historical Pakistan-Australia series and had previously sponsored the Pakistan Super League’s seventh edition’s title song – “Agay Dekh”.

PCB in the first five days gained quick followers and likes on the posted videos. The posted content includes some highlights of the matches and some fun content like the dance moves or David Warner and Hassan Ali.

https://www.tiktok.com/@pcb

TikTok has helped the PCB get over 1 billion impressions on the PSL-related hashtags – an event that in itself inspired the PCB to use TikTok to reach much bigger audience from all around the world. With the PCB joining TikTok, fans now have the opportunity to get exclusive content very easily.

It is pertinent to mention here that TikTok has an active user-base of over 1 billion users every month, making it an ideal platform to share the latest updates with Pakistan cricket fans. The PCB had also made terrific use of TikTok during the PSL when it engaged with fans directly and turned them into brand ambassadors for the PSL by asking them to share their dance move videos with it.

Not only did it help the PCB in getting more eyeballs for the tournament, but the reach that the PSL got on TikTok was truly unprecedented. Now that the PCB has officially joined TikTok, fans will be ready for lots of engaging, informative, fun, and above all, entertaining cricket content – something that was a rarity not very long ago.

https://vm.tiktok.com/ZSdRUJXP7 

https://vm.tiktok.com/ZSdRUjUq2/

TikTok is already used by many high profile Pakistan international cricketers including Shadab Khan, Hassan Ali, Asif Ali, and Musa Khan to name the few. Not only the players but the Choef Selector Muhammad Waseem is also quite active on TikTok. With the PCB now having an official presence on TikTok, we can expect other top Pakistani players on the app soon.

Comments

Post a Comment

Popular posts from this blog

ACCA gathers business leaders in Faisalabad to enhance accountants' role in boosting Pakistan's economic development

                                              ACCA (the Association of Chartered Certified Accountants) hosted a large-scale corporate conference here in Faisalabad today on the theme ‘Being Bold: Shaping a Sustainable Future in Uncertain Times’ featuring the country’s top business and thought leaders and policymakers.   This ground-breaking event brought together thought leaders, experts, and professionals from diverse sectors to discuss and deliberate on crucial topics surrounding Sustainability, Ethics, Leadership, Future-Ready Talent, and Digital Transformation.                        .   The conference was attended by many prominent names in the corporate sector, as well as leading policymakers and members of the provincial cabinet.   Prominent s...
Post a Comment
Read more

ACCA gathers business leaders in Multan to enhance accountants role in boosting Pakistan's economic development

                                                ACCA (the Association of Chartered Certified Accountants) hosted a large-scale corporate conference here in Multan today on the theme ‘Being Bold: Shaping a Sustainable Future in Uncertain Times’ featuring country’s top business and thought leaders and policy makers.   This groundbreaking event brought together thought leaders, experts, and professionals from diverse sectors to discuss and deliberate on crucial topics surrounding Sustainability, Ethics, Leadership, Future-Ready Talent, and Digital Transformation.                        .   The conference was attended by many prominent names in the corporate sector, as well as leading policy makers and the members of the provincial cabinet.   Promine...
Post a Comment
Read more

TCL Pakistan Unveils C655 QLED TV: Elevating Home Entertainment with Unmatched Visuals and Immersive Audio

                                                    TCL Pakistan's No.1 LED TV brand has introduced the C655  QLED TV . Adding to its line up of cutting-edge LED TVs. Designed with the modern viewer in mind, the C655 offers an unmatched viewing experience, elevating home entertainment to new heights. Shop Now:  https://www.tclpakistan.com/ qled-tv.html Th is QLED TV  boasts unparalleled picture quality, delivering stunning visuals with its 4K UHD resolution and Wide Color Gamut (WCG) technology. Viewers can expect lifelike picture quality with vibrant colors with exceptional detail. Which is enhanced further by features such as Dolby Visi on ensuring  a cinematic experience right in the comfort of your own home. Even in brightly lit rooms, the C655  QLED TV  maintains clarity and minimizes distractions thanks to its low reflectio...
Post a Comment
Read more